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THE APAC CREATIVE ECONOMY

Across Asia-Pacific, cultural influence is becoming economic growth. Explore how the region’s creative industries are opening up new opportunities for investment, jobs and exports.

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FROM CULTURAL POWER TO ECONOMIC POWER: APAC’S CREATIVE INVESTMENT STORY

South Korea has shown how creative industries can become a global economic force. As Thailand and Indonesia build their own creative economies, what will it take for them — and the next generation of APAC markets — to follow suit?

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Meet the speakers:

Oriel Morrison-Higgins

Oriel Morrison-Higgins Host

Guiding the conversation on how Asia-Pacific’s creative industries are turning cultural influence into economic opportunity.

Andrew Ure

Andrew Ure Vice President, Global Affairs APAC, Netflix

Bringing Netflix’s regional perspective on how investment in local stories can create global audiences — and generate economic benefits far beyond the screen.

Yonghee Kim

Prof Yonghee Kim Professor of Business Administration, Sun Moon University

Exploring the policy choices, intellectual property protections and industry foundations that helped South Korea become a global creative powerhouse.

Dr. Nessara Sukpanich

Dr Nessara Sukpanich Associate Dean for Administration, Faculty of Economics, Thammasat University

Examining Thailand’s creative potential, the policies needed to unlock it, and the ambition to build the next global cultural success story.

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THE TRANSFORMATION OF APAC’S CREATIVE ECONOMY

From the global appeal of Korean and Japanese pop culture to the ambition to build new creative hubs, discover how Asia-Pacific’s creative industries are generating economic opportunity and extending the region’s cultural influence. Explore our articles, podcasts and infographics, alongside a report produced with the Asian Development Bank examining the policy, skills and investment needed to unlock the sector’s potential.

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Written by
The Economist Enterprise
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FROM CULTURAL REACH TO ECONOMIC VALUE

At the Busan International Film Festival (BIFF), Netflix and Economist Enterprise brought together policymakers and creative-industry experts from across APAC to explore how the region can realise this potential.

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