Build

Modular building is Sweden's answer to housing shortages. By treating construction as precision manufacturing, it is laying new foundations for how cities meet growing demand.

Meet Miguel and Amina Manderschied Best. She’s a copywriter, he’s a game developer in Sweden’s capital, Stockholm. With two small children and rising living costs, buying a home in their city felt out of reach.

Worldwide, urban populations are swelling, and by 2050 nearly seven in ten people will live in cities. Keeping pace with demand is a growing challenge. Incomes lag behind rents. Land is scarce. Construction is held back by labour shortages, zoning battles and spiralling material costs.

For many young people in Stockholm, finding a place to live means shelling out for a pricey sublet or enduring long commutes from cheaper suburbs. Prices outpace incomes, and there are huge waiting lists for affordable rentals. The average wait for a rent-controlled apartment is 9.2 years; in some sought-after districts, the queue can stretch to two decades.

The Manderschieds faced an impasse until a modular housing project expanded the city’s supply and ended their long wait for a home that met their needs. For families still in housing queues, suitable homes remain out of reach. But what if the way we build could shift the equation for far more people?

Speed is no longer a luxury but a necessity in the race to house growing populations. Instead of bricks and scaffolding inching up on site, components such as walls, floors, even entire rooms, are constructed on the factory floor and then snapped together on location like Lego blocks.

Prefabrication and modular, pod and panel construction methods speed up construction processes, slashing build times from months to days, while reducing pollution and noise.

But the benefits run deeper. Homes once dismissed as technically or financially infeasible become viable. What begins as an affordable home for one family can become the template for thousands. For cash-strapped buyers like the Manderschieds, this has meant more than shelter. It has meant stability, predictable bills and room to play together as a family. Finally they can plan for the future.

The European Commission estimates that construction creates around 30% of the EU’s total waste and nearly 40% of its total carbon dioxide emissions. The advent of modular housing represents a systems-level rethink; integrating resource efficiency, climate-smart design and circular principles directly into construction methods.

Modular homes reduce waste significantly, as most construction happens off site, and is precisely controlled and shielded from the elements. Built with cutting-edge green technologies such as solar panels, rainwater harvesting systems and recycled materials, they can exceed conventional energy efficiency standards.

By standardising components, streamlining materials and explicitly designing for future adaptability, modular construction ensures that repurposing is integral, rather than incidental. Walls can shift, spaces can transform and entire structures can evolve or be disassembled with minimal waste.

Cradle-to-cradle design and rigorous life-cycle assessments can yield resource and emissions savings of up to 57% across sectors.
Source: PwC

Sweden’s building codes focus on performance outcomes, such as energy efficiency, safety and emissions, rather than prescriptive methods. Such a framework encourages innovation and scale. Developers are free to meet standards in smarter, faster ways. It has created a thriving ecosystem of modular construction companies and has helped to ease the country’s housing pressures.

Sweden has the world’s highest percentage of factory-built wooden houses. Eighty-four per cent of Swedish detached homes have prefabricated elements, compared with about 15% in Japan and 5% in the US, the UK and Australia.

As well as addressing the construction industry's material crunch, modular building also expands opportunities to a broader workforce.

By moving work indoors, into factories, with clean floors and digital tools, construction becomes accessible to workers unable to carry out the type of labour traditional building methods require. Although this won’t replace bricks and mortar, it can do the heavy lifting where conventional building falls short.

To meet rising demand for housing and infrastructure, modular construction isn’t just about building faster or more cheaply—it’s about industries coming together to create resilient, sustainable value chains that serve real human needs.

Greg Oberti, national energy transition & utilities deals leader, partner, PwC Canada

Modular construction comes down to wasting less and doing more with what you have. It’s a mindset spreading well beyond buildings. The same logic is being applied to other global systems in need of redesign, including the one behind what we eat.

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