A new global ocean initiative with a worldwide audience

Our multi-year joint initiative with Japan's largest and most prominent foundation tackles visible and invisible ocean pollution to shape, inspire and catalyse progress.

A key challenge was to reframe the discourse around ocean pollution from one focused mainly on plastics to a broader dialogue which includes chemicals and other contaminants. The initiative's impact will be measured by how awareness of chemical pollution as a priority for ocean health is evolving, and how this in turn is shaping the longer-term objective of “zero pollution.”